Aarushi Pratap

fashion Designer visual artist

#autismismysuperpower

Aarushi is known for her unique and whimsical prints, as well as her eye-catching designs that seamlessly blend contemporary fashion with vintage ideas. With a deep passion for craftsmanship and an unwavering attention to detail, Aarushi Pratap strives to carve a distinctive niche in the fashion industry, bringing her extraordinary design style to the world.

Aarushi has been designing and crafting clothes since she was 13 years old. Aarushi is autistic, and art and fashion design are her language. Her clothes help her start a conversation, be seen, recognized, and celebrated. Her garments reflect her happy spirit, her authentic and vibrant personality, and her uniquely different and colorful mind.

Aarushi's journey as a fashion designer is fueled by her innate talent and her unique perspective as an autistic individual. Drawing inspiration from her vibrant imagination and a keen eye for the beauty in everyday life, Aarushi breathes life into her designs, infusing them with a sense of playfulness and wonder. Her creations transcend conventional fashion boundaries, allowing her to craft captivating pieces that leave a lasting impression.

Fashion

for everyone

At Aarushi Pratap, the philosophy centers around creating custom clothing for valued customers. She believes that everyone deserves to feel beautiful and confident. The mission is to provide access to beautiful and fashionable garments that empower individuals to express their unique identities.

Customized Design Session: The process begins with a design session in order to visualize the garment for clients.
Custom Sizing and Tailoring: Every garment is custom-sized and tailored to fit clients. We embrace diversity and inclusivity and cater to all body types.

We are dedicated to creating a positive and uplifting experience for our clients. Through our custom clothing process, we aspire to enable individuals to express their true selves, embrace their unique identities, and radiate confidence. At Aarushi Pratap, we believe that fashion has the power to empower and inspire, and we are honored to be a part of our clients' journeys.

"Art is my language and fashion design gives me my voice."

Aarushi pratap

Design Language

Philosophy

Embracing Diversity and Body Positivity and fostering Inclusivity, Empowerment and Self-Expression is at the core of Aarushi’s design philosophy. She encourages celebrating diversity and empowering herself and individuals through fashion. Her designs attempt to enable wearers to express their unique identities, promoting confidence and individuality.

Signature style

Aarushi Pratap’s signature style combines vibrant patterns and prints with an eclectic mix and mashup of various elements, resulting in collections that are visually striking, dynamic, and full of character. This designer embraces the use of bold colors, intricate patterns, and unexpected combinations, creating garments that exude energy and a sense of playfulness.

The 'Revelry' collection is a celebration of who Aarushi is, doing what gives her joy, and her journey as a fashion designer and artist. Her digitally created original, whimsical prints are motifs from the natural world inspired by the happy walks and trips of leisure that Aarushi often takes with her family. The elephants are a nod to her Indian heritage where sculptures and murals of these magnificent creatures abound. Her fascination with sea creatures and her current home, Florida inspired her marine themes.

Aarushi always likes to be fashionably dressed when she goes on holidays. Through this playful and colorful resort collection, Aarushi has manifested a clothes chest that not only echoes her flamboyant design style but also is functional and beautiful.

TBFW 2023

Aarushi Pratap’s EUPHORIA Collection showcased in Tampa Bay Fashion Week 2023 - Featuring the designer’s original whimsical prints inspired by the natural world and infused with the happiness derived from her family outings.

This collection seamlessly blends fashion, functionality, and beauty. The collection is a manifestation of the designer's flamboyant design style, offering a treasure chest of garments that are not only visually striking but also practical for fun and relaxed days.

Tampa Bay Fashion Week 2023 - Looks for Spring/Summer 2024

Media

AARUSHI PRATAP STORY

Young Tampa artist Aarushi Pratap finds her voice through her artwork, by designing and sewing clothes and contributing to the logo design for Special Olympics USA.

A Telly Award and Suncoast Emmy Award winning PBS Feature by Ken Cherry and Alex Gazio.